## Altenar and Fast Track Collaborate to Elevate User Engagement
Sports wagering platform Altenar is teaming up with Fast Track to provide highly focused promotional initiatives and customized user pathways. This strategic alliance seeks to maximize player involvement and enhance the overall client experience.
By merging their technologies, with Fast Track’s proficiency bolstering Altenar’s Player Account Management (PAM) instruments, the organizations intend to “transform how providers engage with their users.” This joint effort will concentrate on crafting a superior client journey through bespoke campaigns and personalized player routes.
Providers utilizing Altenar will gain from a simplified onboarding procedure, live data analysis, and data-informed decision-making abilities through the incorporation of Fast Track’s offerings. This answer will be accessible to all providers utilizing the Altenar Gaming Platform (AGP).
“We are delighted to collaborate with Fast Track, a firm that mirrors our dedication to advancement and superiority,” stated Charlie Williams, Commercial Head at Altenar.
“This alliance surpasses a conventional partnership; it embodies a synthesis of capabilities, uniting Altenar’s robust PAM with Fast Track’s extensive knowledge in player involvement and loyalty,” Williams appended.
Simon Lidzén, Chief Executive Officer and Co-founder of Fast Track, mirrored this sentiment: “This collaboration with Altenar signifies a substantial stride in our objective to digitize the iGaming sector.”
Uniting efforts to create gaming encounters that genuinely enthrall Brazilian gamers – imagine enjoyable, immersive, and tailored experiences.” This action follows closely on Fast Track collaborating with Aposta Ganha to enhance player allegiance, as Altenar greets Sam Hill as their Sales Director to lead their alliance expansion plan.
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