Bet-at-home Partners with EveryMatrix for German Market Re-entry

Online wagering giant, Bet-at-home, has teamed up with top iGaming solutions provider, EveryMatrix, to revive its operations within the stringent German regulatory framework.

Renowned for its proficiency in navigating intricate legal environments, EveryMatrix will furnish Bet-at-home with a custom platform solution meticulously crafted to adhere to Germany’s rigorous online gaming stipulations. This encompasses the integration of EveryMatrix’s sportsbook platform, OddsMatrix, alongside a comprehensive suite of services such as a casino platform, player account management tools, payment gateways, and affiliate marketing software.

This collaboration marks a calculated maneuver by Bet-at-home to reassert its presence in a crucial European market following the suspension of its UK license in 2022 due to issues flagged by the UK Gambling Commission. By capitalizing on EveryMatrix’s technological prowess and industry knowledge, Bet-at-home seeks to guarantee complete adherence to German regulations and reestablish its position within the market.

Therefore, Bet-at-home opted to withdraw from the United Kingdom market. They have ceased accepting new clients and wagers presently, but current users retain the ability to withdraw funds.

Bet-at-home’s chief executive, Marco Falchetto, acknowledged Ebbe and the EveryMatrix group for their assistance in the transition, characterizing it as a challenging yet essential choice.

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By Dominic "Diablo" Wilkinson

With a Bachelor's degree in Statistics and a Master's in Data Science, this skilled writer has a passion for using statistical and data science techniques to uncover hidden patterns and insights in gambling data and to develop data-driven strategies for improving the efficiency and profitability of casino operations. They have expertise in machine learning, data mining, and predictive analytics, which they apply to the analysis of large and complex gambling datasets and the development of predictive models and algorithms for optimizing casino performance. Their articles and news pieces provide readers with a data-driven perspective on the casino industry and the strategies used to leverage the power of data for the benefit of players and operators.

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